【北京五輪】米NBC北京五輪開会式の視聴者数激減 過去最低の739万人
NBC 2022 Winter Olympics Coverage Dominates Thursday Primetime, First Night Tallies 7.4M Viewers In Early Numbers
February 4, 2022 2:19PM PST
2022 Beijing Olympics
The 2022 Winter Olympics in Beijing have finally commenced, as has NBC’s primetime-topping coverage of the global sports event.
The first night of the games, which came before Friday’s grand opening ceremony, included coverage of the qualifiers for men’s and women’s freestyle skiing, figure skating and more. Per fast affiliates, NBC took Thursday primetime with a 1.2 rating in the 18-49 demo and 7.39 million viewers. The non-adjusted numbers of last night’s broadcast was down significantly from 2018’s PyeongChang games (3.4, 14.53M). Numbers are set to rise pending adjustment, as is often the case with major live events.
